# YiLive > YiLive is an AI live streaming host platform designed for cross-border e-commerce teams to present products and interact with shoppers in localized languages around the clock. ## Overview YiLive provides AI-driven virtual hosts capable of delivering realistic product presentations and responding in real time to viewer comments during live shopping sessions. The platform enables cross-border merchants to expand into overseas markets without the high costs and logistical overhead of staffing local human hosts across multiple shifts and time zones. ## Target Audience YiLive is built for cross-border e-commerce brands, sellers, and operating agencies seeking to maintain continuous broadcasting, capture off-peak viewer traffic, and scale live selling across regional markets. ## Core Capabilities - **Pre-Live Product Ingestion**: Automatically analyzes product descriptions, specifications, and images to generate structured knowledge, selling points, and spoken broadcast scripts. - **Real-Time Interactive Q&A**: Employs context-aware natural language processing to understand viewer inquiries, ask clarifying questions, and guide purchase decisions across multi-turn dialogues. - **Smart Product Recommendation**: Dynamically suggests catalog items based on viewer questions, triggers close-up camera angles, and surfaces product purchase cards. - **Outfit & Style Recognition**: Identifies apparel and fashion pieces worn by the avatar host, matches them with catalog items, and answers clothing fit inquiries. - **Deep Intent Recognition**: Interprets inquiries beyond keyword matching to accurately address questions regarding product authenticity, shipping fees, discounts, and customer support. - **Post-Live Review & Optimization**: Compiles unanswered questions and dialogue logs after each session to enrich the product knowledge base for future broadcasts. - **Operational Integration**: Complements existing human host schedules by covering off-peak hours (midnight to morning) and extending live broadcast hours during promotional sales campaigns. ## Supported Markets and Languages YiLive adapts to local linguistic nuances, speaking pace, and platform rules. Markets and languages showcased on the platform include: - **Thailand**: Thai language - **Indonesia**: Bahasa Indonesia - **Malaysia**: Malay and English - **Singapore**: English - **Vietnam**: Vietnamese - **Philippines**: Filipino ## Operating Entity - **Operating Company**: YIWISE (SINGAPORE) PTE. LTD. - **Brand**: Yiwise (Chinese: 一知智能) - **Jurisdiction**: Singapore (UEN: 202557715C) ## Key Pages and Links - Official Website (English): https://yilive.ai/en - Official Website (Simplified Chinese): https://yilive.ai/zh-cn - Privacy Policy: https://yilive.ai/en/privacy - Terms of Service: https://yilive.ai/en/terms ## Contact Information - **Support & Inquiries**: support@yiwise.com - **Consultation & Demos**: Available via the contact form on https://yilive.ai